WHAT'S SO SPECIAL ABOUT SANDWICH LABELS?

Sandwich labels can be a tricky proposition. Unlike other types of labels, they require some special traits. These unique characteristics lead many to outsource production of sandwich labels to professional label printers. Let’s look at some of the reasons sandwich labels are so much different from other label types.

Withstanding “the Elements”

In many cases, one simply slaps a label on a box, the box ends up on a shelf and that’s the end of the story. That isn’t the case with sandwich labels. A sandwich label will be exposed to cooler temperatures and may even be frozen at some point in time. It may run into contact with a great deal of moisture, too. Thus, not every label is well-suited as a sandwich label.

Meeting Standards

If you want to put a price tag on a box of shoes in your retail store, you can use just about any label you’d like. If you are pricing consumable goods, that is not the case. Sandwich labels must be designed to meet all applicable compliance standards. When food is involved, governmental regulation is invariably present. One must not run afoul of the rules, which means they will need a specialty label.

Application Surface

In many cases, sandwich labels are applied directly to the product, which is first wrapped in cellophane. This means that the adhesive must be capable of bonding with the wrapper without necessitating a great deal of pressure during the application process. After all, one doesn’t want to put dented sandwiches in a cooler! This unique circumstance also makes sandwich labels a bit different from many other labels.

Factors like these combine to make sandwich labels a unique form of labelling. They are not simple stickers and require some special treatment. It’s not surprising that many people outsource the printing of sandwich labels to a third party professional.